Finally a little nostalgia in car advertising again
Bruno von Rotz
07/30/2024
07/30/2024
The poster immediately caught the eye. It celebrates an anniversary and shows the ancestor of the modern Golf and not a current version. And even in a flower power design, although this movement was probably already history in the 1980s.
In any case, we were delighted to see the Golf 1 on the poster after a long time of only seeing modern electric cars on these large-format advertisements.
Admittedly, the modern cars are of course also part of this 50-year campaign, but you can also point out what stands out from our point of view ...
P.S. Here is the whole poster, as it can be seen on many roads in Switzerland at the moment ...
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