Would that still be conceivable today?
02/22/2016
Imagine this scene: A major German brand manufacturer is showing its new products at the Geneva Motor Showand a small company has a stand directly opposite and is exhibiting a replica of one of its neighbor's earlier cars.
This is what happened in 1976, when Franco Sbarro placed his Tipo America, a reinterpretation of the BMW 328, directly opposite the new BMW cars. And nobody seemed to mind. BMW was happy to be able to supply six-cylinder engines, Sbarro was pleased with the good visitor flow.
Nowadays, a scandal would be the least that could arise from a situation like this; the manufacturer would probably be legally reprimanded immediately and the replica vehicles would be crushed and destroyed.
But things used to be different and perhaps even better ...
The complete review of the 1976 Geneva Motor Show can be found here...
