Lord Alexander Hesketh - The world is not enough
Summary
Lord Alexander Hesketh was a Formula 1 team boss in the 1970s whose decadent appearance and "fun first" motto initially elicited laughter or pitiable sympathy from the representatives of the Formula 1 "sworn-in". But when success finally came, the critics fell silent and Hesketh became all the louder, not least with the sale of teddy bears with helmets. This article tells the story of one of the most unusual racing teams in Formula 1 history.
This article contains the following chapters
- Your Lordship's crusade for Great Britain
- Horsley opens the doors to the racing circus for Hesketh
- Working hard and tenaciously behind the sausage-like façade
- A little less party, a little more serious
- The party is over, politics calls
Estimated reading time: 15min
Preview (beginning of the article)
The third Baron Hesketh von Hesketh is as hard to miss as an advertising pillar. Not because of his corpulence - the voluminous young nobleman weighs 230 pounds - and not in any other way. Because Lord Thomas Alexander Hesketh, 24, loves to stir up dust wherever and whenever he appears. Even if it's only by means of the rotors of his Jet Ranger helicopter, which he uses to float off into the sky after a racing battle, while the stream of homecomers below is thickening or has already come to a complete standstill. The blue-blooded magnate draws on the full, or rather, he seems like the enemy incarnate for a committed class warrior. Exquisite automobiles such as a Rolls-Royce Silver Shadow (with chauffeur) and a Porsche Carrera (without chauffeur) on land and a yacht tailored for first places in ocean races on the water ensure his transportation far, fast and good.
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