The name of car manufacturer Carl F.W. Borgward is still synonymous with the West German economic miracle today. For hundreds of thousands of people, the "Isabella" from Borgward was the first car they owned after the war, and Borgward secured thousands of jobs in Bremen. But in 1961, the passionate designer's company unexpectedly goes bankrupt, in the richest federal state at the time of all places.
But why were there no rescuers for the company?
This question is the subject of a docudrama that traces the rise and fall of forward-thinking car designer Carl F. W. Borgward. And hopefully also clarifies the question of why no savior rushed to save the faltering company during the flourishing upswing. The question of whether politics and industry played a positive role here will also be explored.
The film will be shown on January 7, 2019 at 8:15 pm. For those who missed it, there will be a replay on January 8, 2019 at 03:40. And then there's Replay ...
Further information can be found on the website of the first German television station.
