From May 1, 2021, Helmut Käs (54) will be the new Head of BMW Group Classic and the museum. He succeeds Ulrich Knieps, who retired at the end of 2020.
Helmut Käs has been with the BMW Group since 1990. Until May 1, 2021, Käs was Head of the BMW Group's International Experience and Delivery Center.
Prior to that, he was in charge of the BMW branch in Fröttmaning and, even earlier, was Head of MINI Munich for many years.
Tatjana Bister (51) will take over the BMW Group's International Experience and Delivery Center on July 1, 2021.













