135 years ago, Max Winkelmann laid the foundation stone for his company, from which the globally successful car refinish brand Glasurit emerged. Since then, Glasurit has not only been involved in the development of paint technologies, but has also played a key role in shaping them and has repeatedly gone down in paint history.
One of the first paint products developed by Winkelmann was the paint color Kristallweiss, an absolute innovation of its time. Until then, it was common practice in Germany to apply pigments and paint in two successive layers. Winkelmann's revolutionary idea of combining pigments and binders in a single, ready-to-use product made application easier at the time and also significantly increased the durability of the paint. This philosophy - to develop products that make it easy for users to achieve first-class results - is still the basis of Glasurit's success today.
Over the past 135 years, Glasurit has made a name for itself as a technology leader with its innovative and sustainable products. Glasurit began producing paints at its Münster site in 1925. These paints enabled the first spray application for cars in Germany. In 1964, Glasurit introduced the first metallic basecoat system for car refinishing, the 54 series. The introduction of the systematically coordinated products of the Glasurit RATIO system in 1982 heralded the age of efficient, simple, clear and safe car refinishing. In 1992, Glasurit was one of the first manufacturers in the world to launch a water-based refinish system, the Glasurit Series 90. Glasurit has been setting sustainable standards for more than 30 years. The next step was taken in 2020 with Glasurit Series 100, the industry's leading, most advanced waterborne refinish system, which offers users a unique combination of quality, process speed and environmental benefits to increase profitability.
Today, Glasurit's product range goes far beyond refinish coatings. Glasurit offers innovative color matching solutions, certified technicians and consultants, a comprehensive range of consulting services to increase efficiency and a global network of training centers. Finally, the Refinish Competence Center in Münster, our state-of-the-art training facility for the refinish industry, continues to help bodyshops achieve perfect repair results as efficiently as possible and ensure long-term commercial success.
Glasurit has remained true to its philosophy and is growing together with its customers. It is therefore time to thank all Glasurit customers worldwide on this anniversary.
Glasurit automotive refinish paints
Under the Glasurit brand, BASF markets a comprehensive range of automotive refinish systems with a focus on eco-efficient waterborne basecoats and high-solids coatings. With these systems, all legal requirements for solvent reduction can be met worldwide, and the products meet the same quality standards as solvent-based paints in terms of appearance and durability. In this area, the company offers a wide range of services to support its customers. Glasurit Automotive Refinish Paints is approved by most of the world's leading automotive manufacturers for aftermarket repairs and is chosen by them for its color expertise.
Further information about Glasurit can be found on the company website.