Citroën AX
(1987 - 1996)
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France
Citroën AX: All 7 models
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Citroën AX - French lightweight
In 1986, China was still a developing country when it came to cars. The most widely used vehicle was called the "Flying Pigeon" and was a bicycle. Around half a billion of these two-wheelers are said to have been in use in the Middle Kingdom at the time. In total, almost every Chinese person had a "bicycle". Citroën, however, brought a car to China to capitalize on the fascination and magic of a country that was just opening up to Western tourism: The Citroën AX. Parts of the campaign at the time were photographed on the Great Wall of China - the title of the campaign was "Révolutionnaire!" - was it the car back then? What is clear is that today the AX is a classic!
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